OBJECTIVE: To combine the elements of visual and textual analysis
to examine real advertisements and their purposes.
DESCRIPTION:In this paper you will expose the true agenda of
advertisements. Analyze how the advertisements work and how the images and text
are purposely crafted in order to sell the product to the consumer. You should
explore and expose the truth behind these ads. You need to find their message
and audience. Aristotle´s three appeals
will be also used to analyze the chosen ad. This paper will follow formal MLA format. A list of sources has to be
included. At least two secondary sources should be listed. The following link
from OWL-Purdue University will guide you to use the in-text citations,
organize the Works Cited page and format this paper:
SUGGESTED LENGTH: 4-6 pages
SUGGESTED READING:“Obscure Figure”by Eric Daniels. (In Our Own Words).The following link will provide more information on this assignment:
First
draft due: Wed. Feb. 26, 2014 (Sections 0007/0009) Peer editing
ThursdayFeb.
27 (Section 0011)Peer editing
CONFERENCES:
Week of March 10-13, 2014
FINAL
PAPER PACKET DUE: Wednesday March 26, 2014 (Sections 0007/0009)
Thursday March 27, 2014 (Section 0011)
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