DISCUSSION
QUESTIONS
Give a concise but
thorough answer to the following chapter discussion questions.
Chapter 7:
1. What is workforce reduction? How does it
affect employees, consumers, and the local community? What steps should a company
take to address these effects?
2. Describe the differences between workplace
diversity and equal employment opportunity. How do these differences affect
managerial responsibilities and the development of social responsibility programs?
3. Why it is important to understand the
profiles of different generations at work? How can managers use the ACORN
principles to develop a strong sense of community and solidarity among all
employee groups?
Chapter
8:
1. List and describe the consumer rights that
have become social expectations of business. Why have some of these rights been
formalized through legislation? Should these rights be considered ethical
standards?
2. What is the purpose of a boycott? Describe
the characteristics of companies and consumers that are likely to be involved
in a boycott situation. What circumstances would cause you to consider
participating in a boycott?
3. Define community as a business stakeholder.
Is it better to define community in a narrow or broad fashion? Explain.
Chapter
9:
1. How have
changes in the business environment contributed to the growing trend in
strategic philanthropy?
2. Compare
cause-related marketing with strategic philanthropy. What are the unique
benefits of each approach?
3. Describe the
four-stage process for planning and implementing strategic philanthropy.
Chapter
10
Develop
a list of five criteria that describes your employer of choice. Then visit the
websites of three companies in which you have some employment interest. Peruse
each firm’s website to find evidence on how it fulfills your criteria. On the
basis of this evidence, develop a chart to show how well each firm meets your
description and criteria of your employer of choice. Finally, provide three
recommendations on how these companies can better communicate their commitment
to employees and the employer-of-choice criteria.
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