Environmental Analysis (125 Points)
Using the Portfolio Project target organization
that has been approved by your instructor, complete the following three-step
process:
First, conduct an external assessment and
complete either an EFE or CPM. Use the following five websites in conducting
your assessment:
http://marketwatch.com
www.hoovers.com
http://moneycentral.msn.com
http://us.etrade.com/e/t/invest/markets
http://globaledge.msu.edu/industries
www.hoovers.com
http://moneycentral.msn.com
http://us.etrade.com/e/t/invest/markets
http://globaledge.msu.edu/industries
Second, conduct an internal assessment and
complete an IFE. Use the following documents, which may be found in the target
organization’s corporate website:
· Most current Form10K document
· Most current Annual Report
Then develop a well-written paper describing the
findings that you discovered by analyzing the data from the
external assessment and from the internal assessment. Present
facts. Consider putting some of the data into a graphical display
(chart, figure, table) to present information in a clear way. Use citations to
substantiate your ideas. Insert the completed matrixes as appendixes and
reference them within the body of the paper according to APA standards.
Your paper should meet the following
requirements:
· Be 2-3 pages in length
· Cite a minimum of three outside sources.
The CSU-Global Library is a good place to find these sources.
· Include all required elements, including a
reference page and required appendixes.
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